San Francisco, CA
2023
Brand identity
User experience
2023
Brand identity
User experience
Horizon aimed to position themselves as a leader in the sustainable automotive industry. We designed a sleek, interactive website that showcases their cutting-edge vehicles, blending 3D motion design with an engaging user interface to highlight their commitment to a greener future.
Blending tech and emotion
Our team started by creating detailed 3D models of Horizon’s vehicle lineup, followed by user flow mapping to ensure the site’s navigation was intuitive. We focused on crafting immersive visual experiences that highlighted the vehicles' features through interactive 3D elements and engaging storytelling.
Sustainability in action
We integrated this ethos into every design element, from eco-conscious typography choices to reusable digital assets. The brand now tells a cohesive story about innovation and responsibility. Horizon has seen increased customer trust and recognition as an eco-leader in the industry, reinforcing their role in driving the future of sustainable transport.
A platform that moves people
The new website led to a 50% increase in test drive requests and significantly boosted Horizon’s online presence. Visitors praised the site’s sleek design and the ability to explore each vehicle in detail.
“Soulmate’s work exceeded our expectations. The interactive elements brought our vision to life in ways we couldn’t have imagined.”
Emily Carter, Marketing Director